Tameside gets stylish thanks to new boutique

IF you are a dedicated follower of ladies’ fashion, Aspinalls Boutique may be for you.

Alex Aspinall-Hadfield is using her wealth of experience in the fashion industry in a new business venture in Stalybridge.

She has just opened Aspinalls Boutique, a ladies’ fashion shop, in a prime spot on Melbourne Street.

Alex, previously a fashion buyer and account manager selling to high street retailers, admitted to being “nervous and excited”.

However, Stalybridge-based Alex is confident there is a niche in the market for such a store.

“I have canvassed people between the ages of 20 and 60 and many told me the nearest place to buy clothes was Crown Point, Denton,” she explained.

And with support from husband Chris Hadfield, a trading manager who was previously a merchandiser, they believe it will be a success.

“Between Chris and myself we have 40 years’ experience of fashion so know what is entailed,” Alex explained.

Alex has invested a considerable sum transforming the former discount shop into a luxury boutique.

“The inside was in a poor condition and, since getting the keys on December 1, I have spent a lot of money doing it up,” she explained.

Alex is stocking brands including Byoung and Angeleye, both from Denmark, and London-based Angeleye.

She said: “We have some unusual brands but also non-branded fashion so we cater for everybody.
“We have an affordable range from T shirts at £17.99 to dresses in the £60 to £70 range.”

Alex is also keen to be eco-friendly and her range of clothes includes recycled polyester and organic cotton.

“We are keen to do that, though organic is more expensive so I will have to see if customers will support that, “ she continued.

Alex can be contacted on Facebook Aspinalls Boutique and on Instagram aspinalls_boutique. She plans to eventually offer an online shop too.

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